Arup

An identity was required to support Arup's annual long service awards event.

After browsing the client's Design Year Books of projects I developed a simple iconic device based on an expanded view of the diagrid (exterior skeleton) of the Arup engineered London Gherkin.

This is a small piece of work but I have placed it high in my portfolio because it represents what I often aim for in my work; the simplest cohesion of image, colour and type.

SectorCorporate Events Management
CollateralIdentity and print; including brochures, invitations and menus